IN THE EXCESS OF SLEEP
THE DREAM OF LUXURY WAS FULFILLED
THE DREAM OF LUXURY WAS FULFILLED
identity consumption 2005-2007
Identity = Fashion + Gesture + Prop[erty]
in so much as identity is exchanged and consumed, identity is a commodity.
like every contemporary commodity, identity is configurable, designable, modular.
consider the coexistence of the following:
voluntary identification & involuntary identification & voluntary involuntary identification.
see also: manifesto 2006: identity consumption & the kitsch experience
our investigation of identity consumption began in 2004, when we relocated to berlin.
one could say that we engaged in a confrontation with ourselves in a new context. or, one could say that we engaged in a confrontation with our decontextualized selves. (see big girls don*t cry, 2005) then, we engaged in a confrontation with our context. (yes, action, 2006) we began to observe and record the social exchange of poses and gestures (flat field, 2006/7) and communication via simplistic symbolic orders (galleries, 2007).
all works in this series: galleries (2007) flat field (2006/7) yes, action (2006) rupture (2005) big girls don*t cry (2005)